Blog

“Community outreach or community outreach marketing is a process where businesses build relationships with the people and organizations in the areas they operate”. In this article from BRAINZ, Silvana Massolo shares four key reasons why community outreach is important for businesses.

In this short post LinkedIn community members share personal anecdotes about the benefits of community outreach and provide tips and tricks to help others get started and get involved in their own communities.

“A successful strategy for outreach with diverse communities will help your organization transform issue at local levels and achieve long-lasting benefits. Here are the top 6 outreach tips I’ve learned by working with the local communities across Latin America. These tips will be useful if you plan to work with organizations or locations you haven’t previously worked with.”

This blog post highlights the importance of knowing your audience and constructing inclusive public engagement to build strong, sustainable relationships. With strategies, tools, and advice, this post breaks down effective community engagement to foster dialogue and promote equity in your own community.

“Inclusive marketing is more than throwing a diverse individual into your messaging. It begins with recognizing the need to understand and present unique perspectives, experiences, and identities within brand messaging”. This post from MailChimp explores the implications of inclusive marketing, how it can benefit your business, and strategies to improve your campaigns.

This list from Dropbox shares 365 social media content ideas to engage, connect, and motivate your audience with different mediums, ideas, and prompts.

“Effective email and newsletter marketing is crucial for a nonprofit organization’s (NPO) success. With scarce resources, limited staffing, and divided leadership attention, investing in marketing efforts can often take a backseat to more urgent matters”. In this post, Caroline Forsey discusses how to maintain and foster new NPO donor connections through personalized and meaningful email marketing.

“Outreach is a vehicle for community engagement that can be used for many purposes in organizations”. This article, from the ASU Lodestar Center, shares the importance of community engagement through in-depth dialogue, decision-making, and action to create positive change.

“Learn to forge strong connections with effective community outreach. This article outlines goal-setting, engaging techniques, and evaluation strategies to ensure your outreach efforts resonate with and benefit your target audience.”

This blog post is part of a series on the need to co-create a pan-Canadian strategy for belonging, that leaves no one behind. This post highlights Lenka Belkova and how she is using a community bread oven to build belonging in Laval, Quebec.